
Pulse
Pulse wanted to break the mould of restrictive insurance cover in Eastern European markets, by offering an innovative digital model that puts the individual in control.
BRAND WORLD | APP | WEBSITE
Inspired by the unique pulse of the individual, a series of ever-moving rings were created to show levels of insurance, the flexibility of the service offerings and the 24/7 protection of the products.


Being a predominantly digital brand, an app and website were developed. The brand needed to work in both English and Cyrillic.

Further executions were developed to launch the brand in market such as DOOH and print.



